1. Expand our project within the immediate community based on fish available from Waterhouse Falls trap, Oregon Tuna Classic in Garibaldi and overflow from North Fork Nehalem River Fish Hatchery.
- The 2013 season has introduced coordination of a volunteer team to do the necessary transporting of fish from capture site to processing cannery in Garibaldi. Teams and individuals are given one day of the week to monitor and haul as necessary (fish pending) throughout the ~ 4-6 week season.
- Each year we attempt to more deeply involve members of the community in terms of fund raising to offset canning and labeling costs, contribute ideas, spread enthusiasm and share the smile.
- Expand involvement with students and faculty at Neahkahnie High School. In 2013 we hope to bring the business students into the project by way of giving them a functioning model to work with directly for hands on involvement and results. We also have an opportunity this year to bring in grade school kids for field trips under the direction of teacher Steve Albrectsen, who has been a key Smiley Brother. Steve has been responsible for coordinating and inspiring students in his art/photography class to design and produce product labels from the beginning.
- Reach out to other parts of Tillamook County for involvement and assistance in promoting and expanding this project with increased focus on South Tillamook County and the Childrenâ€™s Backpack program.
- Monitor and ensure our product reaches as many in need as possible in the timeliest fashion.
2. Attempt to replicate this working model into other likeminded communities in Oregon where there are returning hatchery salmon. There are a number of locations in Oregon that could be prime for this type of project. This year we have reached out to the SkipononBrand Cannery in Warrenton. Mark Kujala and his team have graciously canned 2000 cans of Albacore for us at cost, and will be taking on more based on a bountiful Oregon Tuna Classic harvest in August.
3. Process and distribute as many hatchery salmon and Oregon Tuna Classic Albacore as possible going forward. We wish to explore the possibilities and opportunities to gather as many fish as possible and process them here in Oregon. Our goal is to minimize shipping costs and carbon footprint, and at the same time provide local processers with needed employment. More local jobs equal less need at the food banks. We feel local canning of our protein and omega 3 rich resources is the highest and best use. Localized canning provides ease of transportation, longer shelf life than freezing involving less energy output. Our local canneries pride themselves in making a superior product.
4. Increase and sustain corporate donations and grant funding to keep pace with project growth.
The Neah-Kah-Nie Booster Club has become a key partner, taking on the challenge of applying for new grants and sustaining current grants and other corporate funding. The Smiley Brothers program functions under the auspices of the Booster Club and it’s 501 c.3. tax exempt status.
5. Get the word out.
- www.smileybrothers.org is new as of Fall 2013.
- These past 4 years have seen lots of media coverage. We have a great working relationship with our local and regional media and will continue to maintain that tie. The North Coast Citizen, Coast River Business Journal, Headlight Herald, The Oregonian, Grantâ€™s Getaways, The Seaside Signal and Daily Astorian.
- Promote communication among all Smiley Brothers and Sisters to pass along the Smile!